Aphria Inc. Expands 510 Vape Offerings Across Its Award-Winning Adult-Use Brand Portfolio

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November 26, 2020, 12:31 US Eastern Time

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/PRNewswire/-Aphria Inc. ("


") (


) Is a leading global cannabis company dedicated to inspiring and enhancing people in the global community to live the best lives, today announced the expansion of 510 Vape products into the award-winning adult brand portfolio.

Each Aphria vape is designed with a unique product that can meet the needs of diverse consumer groups. Whether it’s through a limited edition, such as Solei’s

Or through the company's proprietary extraction process, all brands of 510 vape can provide high-quality extracts without cutting agents.

"Since day one, we have been committed to strategically developing an award-winning brand portfolio that resonates with Canadians, provides superior patient and consumer experiences, and competes with the illegal market."

, CEO. "We believe that the strength of our brand is unmatched in the industry, and we are happy to expand our brand portfolio with 510 vapes, including Broken Coast's first hemp 2.0 product. As a result, Aphria continues to gain market share and drive category leadership with success In the last fiscal year, our revenue from adult cannabis products increased by 184%,"

, CEO.

The vape category is expected to account for 20% of adult use sales in Australia


 At present, the company maintains its number one position in the adult use market in both aspects.


, The two largest provinces in the United States

. The last three months (closed)

) In

, Aphria continues to hold over 20% market share in physical retail and online channels, and the high-margin vape category remains number one.

Mr. Simon continued: “One of Aphria’s greatest opportunities is to move consumers away from existing

We have set ambitious goals for the Billon illegal market and have formulated a plan to continue to expand our market share nationwide. In the last fiscal year, the revenue of adult cannabis products has increased by 184%. Our key consumer data insights and understanding of our consumer preferences, as well as strong innovation channels enable us to continue to launch premium products, such as 510 Vapes, combined with our superior quality, which is the key driver of conversion. "

The company also announced that RIFF, Good Supply and Broken Coast will launch 1g filled high-volume vape products in the next few months. 

Continue to win the favor of consumers through its Moments platform and thoughtful expansion of products (such as the limited release of new editions).

510 Vape, this is one of the earliest seasonal vape on the market.

Bringing unique changes to Solei’s product portfolio, now available in

limited quantity available.

It is widely known for setting advanced cannabis standards in Canada. Utilizing proprietary planting practices optimized for each variety,

Coax the final expression of each plant. first,

510 types of vape are being launched for its products and will be available soon

Nationwide (except


Strain. Broken Coast's proprietary extraction process can correctly preserve the unique cannabis terpenes of each strain, and then reintroduce them into high-quality THC extracts.

By launching iconic duets (e.g.,


510 Vape cartridges and 510 batteries are available nationwide (except

) And the 1g format (

). This

The vape formula is a combination of two unique strains made using high-quality THC distillate and cannabis terpenes extracted from the cannabis plant.

The number one vape brand since June this year

Expanded the lineup of its best-selling 510 vape. Good Supply is known for its cannabis-inspired formula, so its success is based on its success.

vape, it has always been the highest selling vape


. Now available nationwide (except

), Good Supply will provide three new strains for its 510 Vape series, including

, In addition to the extension

Add 1 g of 510 Vapes.

Launched in September this year,

Entering cannabis 2.0

510 electronic cigarettes. Similar to its flower offering,

Vapes will be released in large quantities nationwide with 1 gram of filling and two unique flavor characteristics (except

) Starts at

We have a wonderful growth 

Aphria Inc. is a leading global cannabis company whose unremitting pursuit of our employees, the planet, product quality and innovation has driven the company's development. Headquartered in

– The greenhouse capital

– Aphria Inc. has been setting the standard for low-cost production of large-scale cannabis that can be grown under the most natural conditions. Aphria Inc. focuses on untapped opportunities, backed by the latest technology, and is committed to bringing breakthrough innovations to the global cannabis market. The company's brand portfolio is based on professionally researched consumer insights and is designed to meet the needs of each consumer market segment. Aphria Inc. is rooted in the multi-generational expertise of our founders in commercial agriculture, and promotes sustainable long-term shareholder value through diversified innovation, strategic partnerships and global expansion.  

For more information, please visit: 

Warning about forward-looking statements: Certain information in this press release constitutes forward-looking statements under applicable securities laws and is expressly restricted by this warning statement. Any statements contained in this press release that are not historical facts can be considered forward-looking statements. Forward-looking statements are usually identified by such terms as "may", "should", "expect", "expect", "potential", "believe", "intend" or the negation of these terms and similar expressions. The forward-looking statements in this press release include, but are not limited to, statements regarding Aphria's anticipated launch of new brand and product format products. Forward-looking statements are based on views, estimates and opinions on management trends and their views on future events, as of the date of making the statement, and are subject to various risks, uncertainties and other factors that lead to actual events or results that are forward-looking The predictions in the sexual statements are materially different. Factors that may cause this difference include, but are not limited to, risks associated with COVID-19 on a national and global scale, which may have a material and adverse impact on Aphria’s business, operations and financial performance, including planting and processing, supply chain and Disruption of sales channels, and deterioration of general economic conditions including national and/or global economic recessions, and government response to retail store operations to the COVID-19 pandemic; general economic conditions; adverse industry events; marketing expenses; markets Losses; future legislative and regulatory developments involving cannabis or otherwise affecting Aphria’s business or its consumers; inability to obtain sufficient capital from internal and external sources, and/or inability to obtain sufficient capital on favorable terms; the cannabis industry

In general; income tax and regulatory matters, including delays in license issuance; sales and distribution of vapes; Aphria's ability to meet its liquidity requirements to fund ongoing operations; Aphria's ability to implement its business strategy; competitions; crop failures ; Safety of derivative cannabis products; currency and interest rate fluctuations. 

Please note that the above list is not exhaustive, and the various risks and uncertainties identified by the company in the SEDAR and EDGAR documents should be carefully checked. Readers are further reminded not to rely too much on forward-looking statements, because there is no guarantee that the plans, intentions or expectations on which they are based will happen. Although this information was deemed reasonable by the management at the time of preparation, it may prove to be incorrect, and the actual results may differ materially from the expected results.

The forward-looking statements contained in this press release have been issued from the date of this press release. Unless applicable securities requirements, the company assumes no obligation to publicly update such forward-looking statements to reflect new information, subsequent events or other aspects. legal. Neither TSX nor its regulatory service provider (as the term is defined in the policies of the Toronto Stock Exchange) assumes any responsibility for the adequacy or accuracy of this press release.

SOURCE Aphria Inc.

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